• Oregon CPR Training

    Oregon CPR Training

    Oregon CPR Training has been a long-time client and we’re proud to have continued to help them grow their business in many ways. Simplified Ticket Sales When we first brought Oregon CPR Training on, they were having a lot of trouble with their event ticketing system, and their current web provider knew it wasn’t working…

  • Porterhouse Clothing & Supply

    Porterhouse Clothing & Supply

    Porterhouse Clothing & Supply is a brick-and-mortar menswear shop in Eugene, Oregon. They opened their doors knowing that eCommerce would be a big part of their business. Working with Sterner Stuff, they used Shopify to build a digital-first business. Shopify’s traditional eCommerce product, combined with their POS offering, make for seamless store operations across sales…

  • Traffic Safety Corporation

    Traffic Safety Corporation

    Improving Core Web Vitals Across the Globe Featuring Beaver Builder, WP Rocket, Cloudflare, and Core Web Vitals Working with Sterner Stuff, the Flight Light team was able to cut development time when updating or adding features to two of the three sites in their suite of properties. Additionally, we were able to move the content…

  • Tuning Rick Dancer Into His Audience

    Tuning Rick Dancer Into His Audience

    Rick’s content and mission have evolved and no longer align with ours. However, what follows remains an excellent example of building a website that meets very specific business goals. Using Your Website to Drive More Leads Your website might be professional, attractive, fast and flashy. But does it actually drive customers to the services you…

  • Better Leads for a Local Psychiatrist

    Better Leads for a Local Psychiatrist

    Content Strategy for Client Self-Selection Screening for Better Leads When I met Amanda, she was in a rut. She was paying a phone answering service every month to field calls about availability she didn’t have. Lots of potential clients is a great problem, but sifting through them was affecting her ability to be an incredible…

  • The Warrior Up Fitness User Portal

    The Warrior Up Fitness User Portal

    When Julie approached me, she knew exactly what her business needed, but had little idea what it meant technically. Sterner Stuff was able to turn the needs of her new line of business into an executable plan, and develop a place where she can seamlessly interface with her clients and lead them toward a healthier…

  • Selling Out in Five Days

    Selling Out in Five Days

    How Sterner Stuff Made Truffle Tickets More Tantalizing My first meeting with the folks at the Oregon Truffle Festival was after the January 2016 festival. The website still begged “Buy Tickets!” even though the event was over. Nobody could quite remember how to turn the button off. Had it been automatic? Working with their previous…

  • Aligning Oregon Floor Safety with Its Target Audiences

    Aligning Oregon Floor Safety with Its Target Audiences

    In November 2017, Jason Gress approached me and asked me to tackle the website for his company, Oregon Floor Safety. He had some vague concerns about it, but primarily knew it had been done as a favor and probably contained some easy wins that could help it be more effective for his business. He trusted…

  • Making BeerPilgrimage Work for Mobile

    Making BeerPilgrimage Work for Mobile

    This case study is actually about a personal project. beerPilgrimage started as a passion project in college, long before Google Maps introduced searching along your route. It was a learning experience in many ways. I picked up lots of knowledge about MVC frameworks, AngularJS and the value of automation. But ultimately, it addressed an imaginary…

  • Pinch Hitting with Field to Market

    Pinch Hitting with Field to Market

    A Portland freelancer was looking for some quick help on a website he was developing for Field to Market. The project had a tight deadline and many complex features. He and I connected and I quickly completed the work he needed done. That small task opened the door to a variety of other features still in…

  • Simplifying Ticket Sales for IHHPA

    Simplifying Ticket Sales for IHHPA

    The Iowa Hawkeye Horseshoe Pitchers Association needed a modern, useful website for their members. A club, not a company, there wasn’t a huge budget to work with. Regardless, Sterner Stuff was able to identify their needs and produce a successful product. Thus far, its performance has been exceptional. Planning For the Future The great thing about Blueprint is…